ThinkOTB Agency

Unlock the Power of People,
Culture and Innovation

Think helps organisations think differently – to innovate faster, engage their people, and make their story heard. We work across innovation and culture – developing the skills, processes, and behaviours that turn ideas into results, inspire teams, and build brands people truly believe in.

Why organisations choose us


Proven global impact

Our methods have been adopted by world-leading organisations, creating measurable growth, stronger cultures, and lasting competitive advantage.

Ideas turned into action and results

We don’t just generate concepts; we deliver solutions that are implemented, scaled, and embedded.

Unrivalled expertise across 30+ years

Combining innovation, culture, and psychology to deliver transformative results at scale.

We help organisations to innovate


We enhance your innovation capability and capacity – helping teams develop the mindset, skills and processes to turn creativity into measurable business impact.

How we help:

Innovation Sprints Innovation Sprints

Fast, focused programmes to solve real challenges and deliver results in weeks, not months.

Co-Creation Labs Innovation Sprints

Structured sessions that bring customers, suppliers and partners together to design break through ideas.

Innovation Capability Training

Build the skills and confidence to sustain innovation.

Champions Programme

To ensure innovation is championed and cascaded throughout the organisation.

Create a culture where people thrive


We work with leaders and teams to shape cultures that reflect your values built on authentic behaviours, shared purpose and mutual respect deliver high performance that lasts. How we help:

You Team, Your Culture

Workshops, interviews, and research to see what’s working and what’s getting in the way.

Values Alignment Powers Performance

Define or refine values and behaviours that people genuinely connect with.

Leadership & Mentoring

Guide leaders to create purpose-driven teams where people feel motivated, connected, and empowered to act.

Turning your challenges into workstreams

Turning your team’s challenges into co-created solutions.

Ready to spark something new? Letʼs explore how we can help.

Letʼs get started

Thinking differently


Want to know what your customers actually think?
We’ll prove it.

Market Mythbusting Report
Actionable market myths + tests to validate or disprove assumptions, saving wasted spend.
6-week research, myth list, test plan, prioritised recommendations.
For: Strategy or growth teams.

Make sure your corporate values work – with proof. work – with proof.

The Values Audit & Alignment
Align values, behaviours and comms so values are lived and credible externally.
Audit, gap map, 6 tactical interventions, comms plan.
For: Organisations with ethics risk.

Mobilise customers and alumni to become brand advocates.

Advocacy Engine
Structured advocacy programs generate credible referrals and case studies.
Advocacy framework, onboarding kit, content calendar, 6-month activation.
For: SaaS and professional services.

Find out about thinking differently

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