OTB Agency
Our work

See what happenswhen you thinkoutside the box.

We partner with organisations of all shapes and sizes, across a wide range of sectors including healthcare, travel, retail, food and drink, financial services, energy and pharma, creating work that helps brands connect more effectively, communicate more clearly and achieve a strong commercial return.

01 / 04
Charity & Non-profit

Leeds Hospitals Charity.

Charity for Leeds Teaching Hospitals

  • Strategy & Planning
  • Brand Development
View the case study →
02 / 04
Healthcare & Pharma

Handicare.

Stairlifts and mobility solutions

  • Creative Direction
  • Content & Motion
View the case study →
03 / 04
Healthcare & Pharma

Benenden Health.

Mutual healthcare membership for the public sector

  • Strategy & Planning
  • Brand Development
View the case study →
04 / 04
Retail & Consumer

Woolroom.

Premium natural wool bedding (D2C)

  • Strategy & Planning
  • Brand Development
  • Creative Direction
View the case study →

All the
work.

Browse our work by sector and by the services we delivered. Filter to see the combinations that match your challenge, then click into any story. Pick one sector and/or one service to see the matching combinations.

Sector
Service

50 projects

Unity
ServicesStrategy & PlanningBrand DevelopmentDigital & WebContent & Motion
Financial Services

Unity

Ethical bank for charities, SMEs and social enterprises

Cake Box
ServicesStrategy & PlanningCreative Direction
Food & Drink

Cake Box

Egg-free fresh cream celebration cakes

Benenden Health
ServicesStrategy & PlanningBrand Development
Healthcare & Pharma

Benenden Health

Mutual healthcare membership for the public sector

Leeds Hospitals Charity
ServicesStrategy & PlanningBrand Development
Charity & Non-profit

Leeds Hospitals Charity

Charity for Leeds Teaching Hospitals

National Grid – Zero2050
ServicesStrategy & PlanningInnovation & Culture
Energy & Utilities

National Grid – Zero2050

Electricity transmission and Net Zero infrastructure

Handicare
ServicesCreative DirectionContent & Motion
Healthcare & Pharma

Handicare

Stairlifts and mobility solutions

Thomas Cook
ServicesCreative DirectionContent & Motion
Travel & Leisure

Thomas Cook

Online holiday and travel brand

BASW
ServicesBrand Development
Professional Services

BASW

Professional membership body for social workers

Very Lazy
ServicesDigital & WebCreative Direction
Food & Drink

Very Lazy

Chopped herbs, ingredients and cooking pastes

McCarron Coates
ServicesDigital & Web
Financial Services

McCarron Coates

Commercial insurance broker

Leeds Building Society
ServicesCreative DirectionContent & Motion
Financial Services

Leeds Building Society

Mutual building society (savings and mortgages)

Defra
ServicesCreative DirectionContent & Motion
Public Sector

Defra

UK government environment department

Aptem
ServicesDigital & WebBrand Development
Technology

Aptem

Employment and apprenticeship SaaS platform

LYPFT R&D
ServicesStrategy & PlanningBrand Development
Charity & Non-profit

LYPFT R&D

NHS mental health research and development

MHA
ServicesStrategy & PlanningBrand Development
Charity & Non-profit

MHA

UK's largest charity care provider for older people

Midland Heart
ServicesBrand Development
Housing

Midland Heart

Social housing provider in the West Midlands

Reeds Rains
ServicesStrategy & PlanningCreative Direction
Property

Reeds Rains

National estate agency (sales, lettings, finance)

Shearings
ServicesStrategy & PlanningBrand DevelopmentCreative Direction
Travel & Leisure

Shearings

UK and European coach holidays

West Yorkshire Fire and Rescue
ServicesCreative DirectionContent & MotionDigital & Web
Public Sector

West Yorkshire Fire and Rescue

Fire and rescue service

Skipton Building Society
ServicesStrategy & PlanningBrand Development
Financial Services

Skipton Building Society

Mutual building society (savings and retirement)

Total
ServicesStrategy & PlanningContent & Motion
Energy & Utilities

Total

Automotive lubricants and oils

WSP
ServicesCreative DirectionContent & Motion
Professional Services

WSP

Global engineering and sustainability consultancy

NHS LYPFT Brand
ServicesStrategy & PlanningBrand Development
Charity & Non-profit

NHS LYPFT Brand

NHS mental health, learning disability and neurodiversity trust

Admiral Business
ServicesStrategy & PlanningBrand DevelopmentDigital & Web
Financial Services

Admiral Business

Flexible insurance for small businesses

Floorbrite
ServicesDigital & Web
Professional Services

Floorbrite

Commercial cleaning and facilities management

MWBS – The Payments Market
ServicesStrategy & PlanningBrand Development
Financial Services

MWBS – The Payments Market

Payments comparison marketplace for merchants

Very Easy
ServicesDigital & Web
Food & Drink

Very Easy

US launch brand for Very Lazy's chopped ingredients

Newman’s Own
ServicesDigital & Web
Food & Drink

Newman’s Own

Salad dressings and sauces (100% of profit to charity)

Woolroom
ServicesStrategy & PlanningBrand DevelopmentCreative Direction
Retail & Consumer

Woolroom

Premium natural wool bedding (D2C)

CRADLE
ServicesContent & Motion
Technology

CRADLE

Robotics research for hazardous environments

DSA
ServicesStrategy & PlanningInnovation & Culture
Public Sector

DSA

Nuclear engineering design services (Sellafield)

Groupama
ServicesStrategy & PlanningInnovation & Culture
Financial Services

Groupama

World's second-largest mutual insurer

National Grid
ServicesStrategy & PlanningInnovation & Culture
Energy & Utilities

National Grid

Electricity transmission and Net Zero programme

Sellafield Cranes
ServicesInnovation & Culture
Public Sector

Sellafield Cranes

Nuclear site operations and safety (Sellafield)

Sellafield ISA
ServicesInnovation & CultureContent & Motion
Public Sector

Sellafield ISA

Nuclear infrastructure alliance (Sellafield)

RAD
ServicesInnovation & Culture
Public Sector

RAD

Nuclear decommissioning programme (Sellafield)

R&R Ice Cream
ServicesStrategy & PlanningInnovation & Culture
Food & Drink

R&R Ice Cream

Ice cream manufacturer and supplier

Quality Street
ServicesStrategy & PlanningInnovation & Culture
Food & Drink

Quality Street

Confectionery brand (Nestlé)

PZ Cussons
ServicesCreative DirectionInnovation & Culture
Retail & Consumer

PZ Cussons

Personal care and shower products (FMCG)

Npower
ServicesInnovation & Culture
Energy & Utilities

Npower

Energy supplier

Siemens Energy ICB
ServicesStrategy & PlanningInnovation & Culture
Energy & Utilities

Siemens Energy ICB

Global energy technology and equipment

The NDA’s Innovation Strategy
ServicesStrategy & PlanningInnovation & Culture
Public Sector

The NDA’s Innovation Strategy

Nuclear Decommissioning Authority

Leeds Hospitals Charity
ServicesStrategy & Planning
Charity & Non-profit

Leeds Hospitals Charity

Charity for Leeds Teaching Hospitals

Portion IQ
ServicesStrategy & PlanningBrand DevelopmentDigital & Web
Healthcare & Pharma

Portion IQ

Science-led nutrition for GLP-1 users

Croda Pharma
ServicesStrategy & PlanningCreative DirectionContent & Motion
Healthcare & Pharma

Croda Pharma

High-purity pharmaceutical ingredients

1-1 diet
ServicesStrategy & PlanningCreative Direction
Healthcare & Pharma

1-1 diet

One-to-one weight management programme

Woolroom x Sheep Detectives
ServicesCreative DirectionContent & Motion
Retail & Consumer

Woolroom x Sheep Detectives

Premium natural wool bedding (D2C)

Croda Pharma Amino
ServicesCreative DirectionContent & Motion
Healthcare & Pharma

Croda Pharma Amino

High-purity amino acids for biopharma

Croda Pharma Amino Acids
ServicesBrand DevelopmentCreative DirectionContent & Motion
Healthcare & Pharma

Croda Pharma Amino Acids

High-purity amino acids for biopharma

Serenova
ServicesBrand DevelopmentContent & Motion
Healthcare & Pharma

Serenova

Premium supplements for women in midlife

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Recognition

Some of the awards and accreditations we’ve won along the way.

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Award or accreditation