Blog
What Euro 2020 can teach marketers
England played a strong match against Croatia on Sunday and although Southgate, the players and fans will all tell you different reasons for the…
How can the marketing industry drive inclusivity?
Discussing Pride month with our team, many of us feel that marketing agencies and the UK creative industry are open-minded. We believe thay are…
Schooling the next generation in creativity
We’re in no doubt incredible creative talent is alive in the North! This week ThinkOTB has been the host marketing agency kicking off School…
How can brands maximise the value of customer feedback?
No-one likes a boaster, especially not a boastful brand! As a marketing agency we believe brands should shout about what they can do for…
Brainstorming doesn’t work… so what does?
Ideas are king in every business. They inspire new products, new ways of working and new visions to drive companies forward. So what’s the…
What do food & beverage marketers need to know in 2021?
2020 was the year we rekindled our relationships with food and drink. Eating and drinking relieved boredom, cooking was escapism, and restaurant-standard takeaways were…
When happiness flows, creativity flows
A happy team is key to the success of any business, especially creative marketing agency. Here we share why happier employees work harder, better and are more productive.
Easter: the right time for brand innovation
This year it feels like Easter will represent hope and a fresh start more than ever before. We have the ‘roadmap to normality’, the…
Can joy connect consumers to brands?
If a brand puts joy at the heart of its values and its marketing proposition, will consumers feel the joy and connect more with the brand?
How do businesses stay relevant over 30 years?
When it comes to marketing, our specialists know exactly what they’re talking about, so here we share the perspectives of five of our marketing agency’s team on what the big trends in 2021 will be in client service, business strategy, brand design, video and content.
Cultural change comes from the outside, in
When it comes to marketing, our specialists know exactly what they’re talking about, so here we share the perspectives of five of our marketing agency’s team on what the big trends in 2021 will be in client service, business strategy, brand design, video and content.
5 trends that will define marketing in 2021
When it comes to marketing, our specialists know exactly what they’re talking about, so here we share the perspectives of five of our marketing agency’s team on what the big trends in 2021 will be in client service, business strategy, brand design, video and content.
Our perspective: receiving the Queen’s Award
Back in April we were announced as a winner of the Queen’s Award for Enterprise for International Trade for our outstanding sales growth in overseas markets. Now the Lord Lieutenant has been able to present ThinkOTB marketing agency with the award.
The Five Types of Creative You Probably Didn’t Know Existed
Have you ever wondered what type of creative you are? We imagine you didn’t know, but you could actually be any one of five…
Loyalty to your staff drives client retention
COVID-19 has left employees, businesses and clients feeling concerned about economic security and longevity. In the current economic climate, it’s critical for businesses to…
Innovation marketing prevents blindspots and unlocks potential
Whether you’re deciding which candidate to hire, which supplier to use, which strategy to pursue, or which idea to develop – the ability to…
Introducing a new perspective on marketing: innovation marketing from ThinkOTB
Our customers are demanding more of our innovation services along with our creative marketing agency services to give a new perspective on their marketing and business challenges. So OTB Agency has rebranded to ThinkOTB, the innovation marketing agency
Virtual meetings are here to stay, so get used to them
At the start of this year, the only two words that could have produced more anxiety than ‘meeting’ would have been ‘virtual meeting’. Thankfully,…
The most popular types of creatives across the UK
We hear the word creative A LOT, but what does it actually mean to be creative and how do you measure how creative you…
Moulding success with Chase Plastics
From the outside looking in, the plastic recycling industry can seem unglamorous. It has for too long operated on the single minded proposition of…
Winning the Queen’s Awards for International Trade: Interview with OTB Chairman Mark Davies
Here at Think OTB Marketing and Advertising Agency we were pretty impressed when our Chairman announced to us all that we had been awarded…
School of Thought: The Final Standings
Back in March of this year, Think OTB Agency teamed up with 11 other Leeds based advertising and marketing agencies, lending their collective industry…
Only a true partnership wins Board buy-in
Creating a brand identity is about so much more than looking attractive on the outside. It’s about creating something that rings true to the…
Will RBGs change your workplace?
In these topsy turvy times, strong leaders and respected change-makers are needed more than ever before. On Friday, inspirational US Supreme Court Justice Ruth…
